Reader Migration Guide: Radish to Ream
This guide will show you how to migrate your readers from Radish to Ream while maximizing your revenue and minimizing your stress and time spent in this process.
Step 1: Launch Your Ream and Update Any Subscription Links to Direct Readers to Ream
- Launching your Ream is something we will cover more in best practices for content and tier migration. But before you begin migrating subscribers, you will want to ensure you have launched your Ream so that new subscribers can join your tiers https://help.reamstories.com/article/44-getting-started-on-ream-in-5-steps.
- The next crucial step is to update anywhere that you link to Radish on your site and the back matter of your books to Ream. This way when new potential readers click on your links, they will see Ream and join there.
Here’s a checklist of places to ensure your links to Ream are updated (or add links to your subscription there if you haven’t already):
- Links in bio sections of social media and serial fiction platforms
- Call to Actions during the back matter of books or at the end of chapters on serial fiction platforms
- Links on the header/footer of your author website
- Links in the footer of your newsletter or in any welcome sequences for new subscribers
- Links in link aggregators/link-in-bio tools such as LinkTree
Step 2: Unpublish Your Content on Radish and Redirect to Ream
- The good news is that existing readers of your Radish stories will be able to read your stories as long as they have coins until December 31, 2025; that way you can slowly phase out your Radish in favor of Ream.
- You can unpublish any recently published content. Note: an episode can only be edited for 7 days after publication
- You can hide your radish content by contacting support@radishfiction.com and ask for your content to be archived.
- Now with your Radish content archived or removed if you decide to do so, you can now edit your Bio on Radish to include a message similar to the following at the very top:
“Thank you so much for checking out my Radish page! I have moved my stories/ episodes to Ream where you can join me in order to continue receiving awesome stories from me. Just click here to become a member: [link to URL of public Ream Page]”
Note: It’s essential to add a Call To Action at the top of your Bio section directing people to your Ream.
Step 3: Announce Ream Migration to Existing Subscribers on Radish
- Things are getting real now! It’s time to announce the launch of your Ream to your existing Radish subscribers. First things first, do not delete your Radish content right away.
- It takes time for audiences to migrate. Sometimes as little as 2-3 weeks and sometimes longer than 2-3 months. In that process we want you to maximize your revenue. That means leaving your Radish open so that before people migrate, they will still be paying for your content with coins, which, according to Radish, they'll be paying authors their percentage through Q4 of 2025.
- Here’s how the migration process will look like in practice:
- Reader leaves Radish
- Reader subscribes to your Ream page. Note: Oftentimes readers subscribe to a tier during this switch, especially if they originally joined Radish and read your stories before you archived your content.
Billing cycle:
- On Ream, we bill readers upfront for their subscriptions. So if someone signs up for Ream on July 18, they will be charged upfront for their membership on August 18 and again on September 18.
- This will be different than Radish's pay to read episodes until coins are depleted, then pay again on a different date model.
This leaves us with an option to make the transition more comfortable in case they still have unused coins on Radish:
- Offer your readers a promotional code to encourage them to move and save $ on their subscription to Ream for the 1st month!
Promotion codes can offer:
- Limited-time promotions to encourage new readers to join your subscription (think 1 month free, 3 months at 50% off etc.).
- Free Trials for new members. You can input the code into your tier description for 1 month free, encouraging readers to give your tier a test. They will automatically be billed when the Free Trial ends and can cancel at anytime during their trial.
- Giveaways to encourage new Followers. Everyone loves a give away! For example, you can give away a 1 year free membership to one reader who follows you during a set period of time. Then you can email the winner the code we create for them to redeem.
- Promotion code forms are located inside our help guide here:
The approach you take is up to you, but when it comes to refunds, prorations, and other ways we can make the fairest and most seamless transition for your subscribers possible on Ream — we are always here to help. Just contact us at support@reamstories.com with any specific questions.
Announcing your Ream launch to your readers (3 waves):
Wave 1: Announcement to Radish Readers
- First, you'll announce your move on your social media platforms
- Next, you will email your newsletter list (if applicable)to let them know about your new Ream page.
- The most crucial step in this process is picking a date that you will launch your Ream page by and a hard deadline for your subscribers to switch to Ream.
- We recommend a 30-day window for most authors making this switch so that your readers are incentivized to take action as soon as possible. During this 30-day migration period, we recommend you update on both Ream and Radish like normal, but after the 30 days begin slowly phasing out your Radish episodes and content (more on this in the next step).
This means you would send your readers a message similar to the example below:
"Hey everyone!
As some of you may already know, I’ll be switching to Ream from Radish starting on July 15, 2025. Ream is a subscription platform built specifically for fiction authors and readers and makes my life a lot easier as a storyteller and your life a lot better as a reader.
It would be great if you could make this switch too starting on July 15th. All the tier rewards that I have will be on Ream. The only difference is an even better experience for you!
If you don’t make this switch by (whatever date you choose), then you will begin to see fewer updates on Radish.
Why is that?
It takes time to manage a subscription platform and having to post content in two places adds hours of work per month into my schedule which means fewer awesome stories and other content for you.
So, please sign up to Ream at your desired tier before (whatever date you choose).
It means so much that you would continue to support me! As we make this transition, I am here to help in any way. I recommend making the switch as soon as possible.
In addition, if you’d like to know more about using Ream or have any questions about the platform, never hesitate to reach out to their support team of fellow authors and readers just like us at support@reamstories.com.
I hope to see you all on Ream soon!"
Wave 2: Announcement to All Readers
- This is when you will share that you have launched on Ream to your entire mailing list, social media accounts, and other places you can reach your readers.
- This message will serve both as a reminder to existing readers on Radish to make the switch and as a way to promote your subscription to potential new subscribers in your fanbase.
Wave 3: Follow-up with Existing Subscribers
- This last Ream migration wave is another email or social media post to your existing readers on Radish (those who have not made the switch yet). I recommend following up with them close to the end of the migration period you set. So if you have a migration period of 30 days, you can send this communication sometime in the final week of that period.
- This message can be similar to your first message but with the added caveat of mentioning that the deadline to move to Ream is coming up soon and you recommend switching now so that your readers don’t miss any valuable chapters or benefits.
About that… just how do you phase out your Radish content? That’s the next step :).
Step 4: Sunset Your Radish Page
- This is the final step in your migration process. The goal here is to continue moving any stragglers who did not move during the initial migration phase from Radish to Ream.
- If the initial launch was completed successfully, all new readers should now be joining your Ream page and the majority of your existing audience should also now be on Ream.
- For many authors, they will choose to run Ream and Radish in concurrence with one another for an extended period of time. That is completely allowed! Both Ream and Radish's TOS allow creators to have multiple platforms.
- But if you are tired of updating on multiple platforms until December 31, 2025 and having to spend the extra time to manage two platforms — then sunsetting your Radish may be for you.
- In this step, you will start to update on Ream before you do so on Radish. The best method I’ve seen is to only add content to Radish every other week or once a month to make new episodes. When you do this, you can also remind your readers in your Bio that you will be on Ream more often and that your readers on Ream will receive chapter updates and other news earlier because that’s the subscription platform you are moving to.
- You can then set a final drop dead date when you will stop updating on Radish entirely. You want to set this date when you are confident that almost everyone will be moved over to your Ream except for the last few stragglers who may not even check your Bio or social media for updates.
- Typically an additional 60 days is a good time frame for most authors, but based on your individual circumstance, you may want to do a shorter or longer time than that.
- On the drop dead date, you can make one final update in your Radish Bio directing existing readers to Ream. At this point, hopefully, nearly everyone on Radish is now on Ream. You may have some readers who are still reading you on Radish and have not moved to Ream. That is okay! For those readers, you can send a final social media post or email letting them know about the switch. Some may not respond and will be happy to continue supporting you on Radish until December 31. That’s great!
- Unless you have 0 readers on Radish, you should keep your remaining few episodes open so that you can keep making revenue from your last straggler readers.
With this process complete, you have now migrated your readers to Ream. Yay! If done correctly, 90-100% of them will now be on Ream and existing readers may have upgraded + you may have already gained new subscribers on Ream to actually increase your overall subscription revenue.
To top it off, you still will generate revenue from any stragglers on Radish, but won’t have to update on that platform and can instead spend your time on Ream and ultimately more time writing amazing stories.
If you have any questions about this guide, please email us at support@reamstories.com.